Augment LeadsPart of our guide on how to grow a personal injury law firm. This page covers motor vehicle accident (MVA) cases only.
How many car crashes happen in the US?
IIHS Fatality Facts 2024, based on federal FARS data, counts 39,254 motor vehicle crash deaths in the US in 2024. That count is deaths only, so it understates how many crashes cause injuries, and every state has its own fault and filing rules.
Where do people look for a car accident lawyer?
Instead of guessing, ask every new client how they found you and record it in your CRM. Typical answers fall into a few groups: a search or maps result, a friend, family member or past client, another lawyer, an ad, or a lead source they filled in a form with. After a quarter you'll know which of these sign cases for your firm.
What are the steps to get more car accident cases?
- Pick the accident types you take: car, truck, motorcycle, rideshare, pedestrian or bicycle.
- Pick your states, and learn each state's fault and deadline rules.
- Make sure your website and local listings say clearly that you handle car accident cases in those states.
- Answer every inquiry within minutes, with a script. See speed-to-lead intake scripts.
- Add a paid source, such as ads or exclusive MVA leads, limited to your states and accident types.
- Track signed MVA cases and cost per signed case by source every month.
What should car accident intake screen for?
| Intake question | Why it matters |
|---|---|
| When did the accident happen? | Filing deadlines differ by state |
| How did it happen? | Fault rules differ by state |
| What injuries, and any treatment so far? | Shows the injury and its documentation |
| Was there a police report? | Helps confirm the facts |
| Do you already have a lawyer? | Avoids calling someone already represented |
| Which state did it happen in? | Your firm must be able to take the case there |
How do state rules change car accident screening?
Some states are no-fault with personal injury protection, and states use different comparative fault rules and filing deadlines. Our state guides link each rule to its statute or source: California, Texas, Florida, New York, Georgia, Illinois, Pennsylvania. The car accident leads by state hub compares them.
Where exclusive cases fit
Exclusive leads are one source of new cases, not a whole growth plan. They pay off most once your intake can answer fast and you know which cases you want.
Exclusive MVA cases
Augment Leads runs its own car accident campaigns nationwide. The injured person fills in the form, and each MVA lead goes to one firm only, with an SMS-verified phone and a TrustedForm certificate, delivered to your CRM or intake team in real time. You choose the states and accident types you take. Spanish-speaking MVA leads are part of our regular product.
Exclusive workers' comp cases
Each workers' comp lead comes from a person hurt on the job who filled in the form themselves. It's screened for whether they were injured while working, whether they reported it and whether they already have a lawyer, then sent to one firm only. Unqualified leads are replaced under your agreement.
Augment Leads is a Canada-based company, founded in 2025, that serves US law firms nationwide and is trusted by over 50 law firms. You pay per lead, with no agency retainer and no minimum term. See how it works or read the FAQ.
Frequently asked questions
How do law firms get car accident cases?
Through referrals, search and maps presence, ads and paid lead sources, combined with fast intake: answer within minutes and screen for accident date, fault, injuries, treatment and representation.
What should I ask a car accident caller first?
When and where the accident happened, then how it happened, what injuries they have, whether they've been treated and whether they already have a lawyer. Date and state matter first because deadlines and fault rules vary by state.
Do car accident rules differ by state?
Yes. Some states are no-fault with personal injury protection, and comparative fault rules and filing deadlines differ. Our car accident leads by state guides link each state's rules to the statute.
Can I order only certain accident types?
With Augment Leads, yes. You choose the accident types your firm takes, such as car, truck, motorcycle, rideshare, pedestrian or bicycle accidents, and you can order just one.
Are Augment Leads MVA leads exclusive?
Yes. Each MVA lead goes to one firm only and isn't resold or reshared, and it comes with an SMS-verified phone and a TrustedForm certificate.